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Friday, May 11, 2018Merle Norman - Come, Be our GuestMerle Norman Cosmetics is a franchise that is over 85 years old specializing in skin care and cosmetics. The franchise was founded by a woman named Merle Norman. She set the foundation for women to become entrepreneurs and chart their own future. Merle Norman Cosmetic Studios are independently owned and operated. The Pittston location is owned by Jane ...read moreCategories: Business Spotlight, Small Business
Tuesday, May 01, 2018Be a Part of the Family: Meet Family Martial Arts Academy of NEPA Meet Family Martial Arts Academy of NEPA!Family Martial Arts Academy of NEPA, located at 108 South Main St, Pittston has a modern approach to a traditional martial art while keeping Tang Soo Do as a core. Family Martial Arts Academy has an evolving curriculum with elements from Judo, Hapkido and other fighting ...read moreCategories: Business Spotlight, Small Business
Tuesday, May 01, 2018March 2018Volume No. 19, Issue No. 4 News of the day - Update of the Profits Plus toolsWe are happy to announce and share these updates to the free tools and newsletter from Profits Plus. As we have been expanding Profits Plus over the past 20 years, we have found that we need some changes for us to remain relevant to all of our audience. As we created these changes we found a pleasant uniqueness ...read moreCategories: Business Management Tips
Tuesday, May 01, 2018Sales Series #2 Cold Calling--Your Biggest Competitor You might think it's the company you're selling against. Or if you're clever, you might think "My biggest competitor is ME". There is merit to both answers, but the real answer will surprise you. Your biggest competitor is the status quo. When you make a cold call, you're beginning the process of asking for business. ...read moreCategories: Sales Tips
Tuesday, May 01, 2018Sales Series #3 Cold Calling--Think In Thirds It's unrealistic to think you'll get ALL the business out there. Here's what really happens: If you stood on a corner with your hand out, sooner or later someone would put money in it. If you held your hand out and asked for money, probably a few more would respond. If you made a sign that read "I need help", you would likely get some ...read moreCategories: Sales Tips
Tuesday, May 01, 2018Volume18| March 2018 Customer Acquisition On average, about 90% of revenue in a small business comes from existing customers! Just let that sink in for a minute. Of the remaining 10% of revenue, about 90% comes from referrals from existing customers. Yet, an inordinate amount of money is spent by most small businesses on useless advertising to drive ...read moreCategories: Marketing Tips
Tuesday, May 01, 2018Volume 18 | March 2018Lock Yourself Up In my management seminars I tell attendees: "Lock yourself away periodically and do the 'owner things' you need to run your business effectively". These sessions should be scheduled into your weekly activity and EVERYONE should know there are to be NO INTERRUPTIONS--no phone calls, no quick ...read moreCategories: Business Management Tips
Tuesday, May 01, 2018Volume 18 | April, 2018 The Question No One AsksSales professionals go through all kinds of maneuvers to obtain sales. "Always be selling"..."Steps to the close"..."Don't take no for an answer"...but there is one thing few sales people ever ask. Before I tell you what it is, let me ask you something. What is the one thing, the simple, and ONLY one thing both you and ...read moreCategories: Sales Tips
Tuesday, May 01, 2018Sales - #4I need to ask you something.....Why don't you do something to start moving sales to a higher level in your business? When I ask this question, I get a lot of different answers. What we find, though, is your sales staff falls into one of three categories: New sales people. They can generate some sales, but they don't have a clue how they got them, nor do they know how to repeat their ...read moreCategories: Sales Tips
Monday, February 26, 2018Volume 18 |February 2018 AGGRESSIVELY WAITING FOR THE PHONE TO RING One of the biggest challenges to sales success is that initial call. Sales people dread it, yet it's necessary. All too often, it gets neglected while the sales staff is "aggressively waiting for the phone to ring". "What about social media, email....can't I use ...read moreCategories: Sales Tips
Monday, February 26, 2018Sales Series #1Cold Calling TipsCold calls are not necessarily the favorite of sales people UNLESS they change their thinking about them. The "sales pipeline" depends on fresh activity. No activity=no sales. Every sales process has a certain "lifespan". No realistic sales person expects immediate results. So, any activity TODAY will produce results in the future--one week, one ...read moreCategories: Sales TipsTuesday, November 07, 2017Small Business Merchant Association helps promote local businesses in Greater Pittston By Jimmy Fisher - jfisher@timesleader.com | October 27th, 2017 10:35 am ❮❯ Julio Caprari, of Duchess Outlet, was on hand for the monthy meeting of Greater Pittston merchants. PITTSTON — Starting a small business can be a daunting, but a new organization is here to help. The Small Business Merchants ...read moreCategories: Small BusinessTuesday, November 07, 2017Pittston, LCCC and M&T Bank hold groundbreaking for Pittston LCCC Campus building By Jimmy Fisher - jfisher@timesleader.com | October 27th, 2017 10:26 am PITTSTON — Michael Lombardo had a dream almost 20 years ago about bringing a college campus to the city. The former city mayor’s dream took another step forward Tuesday as representatives from Luzerne County Community College (LCCC), M&T ...read moreCategories: Education, Community